Website traffics analytics help business owners in validating their online marketing tasks and give them a better understanding on how to further optimize their efforts. With proper knowledge of what’s happening, business decision makers can tactically refine as well as control their marketing operations with more clarity. How can you […]
IP2Location V8 Programming Libraries
We are glad to announce the upcoming release of our V8 programming libraries, which will be available soon after the July 2016 database release. The V8 libraries is fully backward compatible. Developers can upgrade from older version of API to the latest V8 release because we maintain the same programming […]
The Use of IP Address Geolocation to Enhance Digital Rights Management
Online streaming of movies, songs, and other digital media has been rising in popularity. Recent studies show that 83% of Americans stream online videos and movies in their home. The innovations in technology and online bandwidth have aided in the internet streaming “craze”. As more companies utilize digital media to […]
Fraud Detection with IP2Location IP Geolocation
Detecting and preventing credit card fraud to maximize profits while minimizing operational costs is very challenging for online merchants. Online credit card fraud is a major threat to e-commerce businesses. It is important to stop online fraudsters during the checkout process. While fraud risk is something every online merchant is […]
The Use of IP Geolocation to Enable Geo Advertising
Geo advertising is the practice of delivering ads based on geographic location of the targeted population. This location based advertising targets localized customers through banner ads, organic searches or pay per click campaigns. There are many networks that allow advertisers to use IP geolocation to target customers based on their […]
Content Localization using IP Geolocation
IP geolocation has been used by business entities to market content to potential customers based on their currency, language and exact geographic location among others. Proper targeting enhances the possibility of the user taking desirable actions such as making a sale, clicking on links, watching a movie or any other […]
Traffics Management using IP Geolocation
Network threats are constantly changing. Nowadays, real people are doing spam attacks and other malicious network activities. The traditional techniques that were developed to fight off network abuse, attacks and spam bots have been deemed inefficient. To tackle the new form of threats, you will need to conduct traffics management […]
10 applications of IP address geolocation
IP Geolocation is the extrapolation of physical location information as well as other identifying data just from the IP address that a person uses to surf the internet. Many websites today use geolocation to better serve their visitors with relevant information like localized news and promotions. Below are some examples […]
What is a VPN
Intro When working away from the office, it is hard to access shared folders, printers and other shared resources as those are meant to be used within a private network. The solution to this is to use a Virtual Private Network (VPN). What is it A VPN allows users […]
How to perform a traceroute
Intro Traceroute is a network diagnostic tool for determining the network path to the destination IP from your computer. Most modern operating systems should have this command or something similar. On UNIX-like systems like FreeBSD, macOS and Linux, this tool exists as a command line program. On the other hand, […]