Everyone knows IP geolocation can be worth its weight in gold in the marketing process. Internal marketers and advertisers are wising up. Two-thirds of advertisers see location-based advertising as one of the most exciting opportunities, especially in the mobile realm, according to an IAB UK study. Read on to find […]
Top 3 Ways IP Geolocation Helps Content Localization Maximise Sales
After the advent of the Internet as we know it, marketing changed in a big way. Nowadays, up to 82% of customers do their due diligence online before they shop. Sure, they still want to see the product in real life, but first they do their homework on the Internet. […]
IP Geolocation: 5 Ways It Helps To Reach Your Target Locations
How do you create ads and how you know it will be well-received by certain audiences? Here are 5 ways IP address geolocation can help you to reach your target locations. IP address geolocation is revolutionizing the way companies target audiences around the world. Gone are the days of guessing […]
Do You Need a Dynamic IP Address?
Recent estimates indicate that there are as many as 9 billion devices connected to the World Wide Web. Each of these devices has a unique Internet Protocol (IP) Address. An IP address is a string of numbers that are associated with a computer connected to the internet. An IP address […]
Protect yourself from IP address hacking
Introduction Hackers can create a lot of havoc with your online identity. Cybercriminals and hackers usually employ various tactics to engage in illegal activities, such as hack or compromise IP addresses. You may become vulnerable to a variety of serious threats ranging from minor annoyance to malicious hijacking if you […]
What Is A Static IP Address?
What Is A Static IP Address? Are you a gamer? Do you host your own website? Do you access your computer from remote locations? If you answered yes to any of these questions, then you may be interested in a static IP address. You may not be a tech wizard, […]
Study of IPv4 address allocation by continents
In this article, we are sharing our study of IP address allocation and usage by continents over the past 10 years. The data was collected using IP2Location[1] database from 2007 to 2016. We will discuss several relevant topics i.e. IPv4 address class range, registry, assignment and exhaustion. Overview of IP Address and […]
IPv4-mapped IPv6 address
Most internet users are aware of the 2 types of IP addresses in use today. One is Internet Protocol Version 4 (IPv4) and the other is Internet Protocol Version 6 (IPv6). The introduction of IPv6 is due to the limited addressing provided by IPv4. Example of an IPv4 IP address: 191.239.213.197Example […]
Traffics Analytics with IP Geolocation
Website traffics analytics help business owners in validating their online marketing tasks and give them a better understanding on how to further optimize their efforts. With proper knowledge of what’s happening, business decision makers can tactically refine as well as control their marketing operations with more clarity. How can you […]
IP2Location V8 Programming Libraries
We are glad to announce the upcoming release of our V8 programming libraries, which will be available soon after the July 2016 database release. The V8 libraries is fully backward compatible. Developers can upgrade from older version of API to the latest V8 release because we maintain the same programming […]